Showing posts with label automotive. Show all posts
Showing posts with label automotive. Show all posts

Wednesday, March 20, 2013

Jaguar: Desire

One man. One job. But in the desert, nothing is simple. Watch the full trailer for ‘Desire’, created in collaboration with Ridley Scott Associates for the all-new Jaguar F-TYPE – starring Golden Globe winner Damian Lewis, Shannyn Sossamon, Jordi Mollà, and music by BRIT award winner Lana Del Rey.


Monday, October 22, 2012

Nissan Altima: Water Projection Mapping Event

Nissan Canada have launched a multi-city water projection mapping event campaign to celebrate the new 2013 Nissan Altima, strategically timed with the Canada Day holiday. The 3D projecting mapping installation was experienced on a 120ft water wall pumped with 3300 liters of water per minute into the air to create the perfect screen for the film to be played on in front of tens of thousands of people at each of the locations across Canada. Created by Thinkingbox and Newad.


Wednesday, October 17, 2012

Mercedes: Twitter Drive

On Saturday 6 October, people could take part in #YOUDRIVE, a social media first. Using Twitter, they could drive the action of a 3-part story, shown during the commercial break in the X Factor, to introduce the new A-Class.


Sunday, September 2, 2012

Audi Spheres: Showcasing The Future

Audi set out to show off their future brand ambitions through an experiential marketing installation in Copenhagen which they called the Audi Spheres.



Conceived by KMS Blackspace and SCHMIDHUBER, working with Danish interactive design specialists Kollision and AV experts Creative Technology, these three giant spheres were filled with a range of interactive and futuristic technology which included augmented reality video pads, giant video walls and concept cars, each sphere represented one of Audi’s future brand priorities; lightweight design, electric cars and their impact on the environment.

Attendees of the event were then able to experience a universe of constellations, each triggering a different showreel on the curved wall in front of them, enticing guests to approach, engage with the core messages and ultimately shape the content of the environment surrounding them. Pretty cool huh?