Here’s the latest piece of content from Redbull’s Parkour sponsorship of Jason Paul, this time, they've setup what’s been named a ‘Human Powered Freerunning Machine’… Which from my decryption is an engineered environmental dominos setup that sees Jason Paul run through various contraptions to the finish line. The video has racked up 5 million views in just a few days and to be honest, with those numbers and a great name, I was expecting something super cool. It is cool, but I’m not sure I got the wow factor… It felt a little bit under engineered compared to other similar styled videos and a just lacked that punch for me. What did you guys think?
Featuring the latest digital ad campaigns, hot new websites, interactive marketing ideas, virals, industry news, social media, insights, and other great digital trends from all over the world.
Showing posts with label Ads. Show all posts
Showing posts with label Ads. Show all posts
Monday, October 22, 2012
Monday, September 3, 2012
Talked About Viral Videos Of The Week
Google Nexus Advert
With Google pushing into the hardware business, it just launched an emotional advert focusing on kids and the features of the tablet.
New Fifa 13 TV Ad Is Live And It Is Immense
Fifa 13 is about to launch and its new TV ad is looking pretty slick. Tons of people all over the world will be getting pretty excited right about now.
Carlton Draught – Beer Chase
Beer ads can be predicable and boring, but this new Carlton beer ad from Australia is original, funny and unique. It all starts when a group of robbers walk into a bar to celebrate a big job…
What The New iPhone Screen Will Look Like In Action
There is a lot of guess work involved here, but the guys over at Mac Rumors have created a video that shows what the new iPhone screen could look like. It might be nothing like the real thing. but based on all the info we have seen from the iPhone 5 to date, this is probably pretty accurate.
Labels:
2012,
Activation,
Ad,
Ads,
advertising,
ATL,
Below The Line,
Carlton,
Fifa,
Fifa 13,
Google,
iphone,
Nexus 7
Saturday, September 1, 2012
Doritos - Crash the Super Bowl
Doritos and its Superbowl ads, we've been seeing these since the past 20 years and every year they get better and better and better!
Tuesday, August 14, 2012
The World’s First Programmable LED T-Shirt
A T-Shirt OS… Oh yeah, this one is for all you nerds out there. Introducing the world’s first programmable LED T-Shirt, and it’s no set and forget LED, it’s a live, real-time connected object that is powered by a big brain (aka your iPhone) and a smaller brain built into the T-Shirt to process just about anything you want visualise and send to the in-built LED’s…
Tweets, Photos, Animation, Text… You name it, you’ll be able to sync it live with just about anything and have it processed and displayed in real-time onto your new T-Shirt. Want one? I sure do…
KRAFT Macaroni & Cheese: Make iPad Art
Here’s the latest innovative piece of work from KRAFT Macaroni & Cheese, an iPad app that stops the wastage (at the hands of Kids) of tonnes of pasta pieces the world over, and creates a new, super cool way for those same kids to create all the best Macaroni Art they can possibly imagine.
Created by the guys at CP+B, the ‘Dinner Not Art‘ app will also donate 10 noodles to Feeding America for every virtual noodle saved into a piece of Macaroni Art, capped at 110 million noodles… which I’m not sure what it adds up to, but it seems like a hell of a lot! I can see thousands of kids going crazy for this app… A parents dream!
Google: Introducing Agile Creativity
Google is famous for its Agile process and now they are attempting to bring that world of experience to creative agencies to help them find an edge and create a more fluid creative/innovation process to keep up with the digital age. In a new site curated by Think With Google, you’ll find a range of Agile Creativity tips and tricks from the world’s best agencies to digest… What do you think?
Labels:
2012,
Ads,
advertising,
Agency,
Agile,
Creativity,
Google,
Idea,
Inspiration,
Integration
Saturday, August 11, 2012
Red Cross Blood Trade
Company: Red Cross
Agency: Timetobreakdance
Country: Unknown
Ever gave blood to the local blood bank? We usually don't! So how do you encourage the masses to get up and donate? Your video game :) Red Cross is teaming up with all major video games. Donate blood at your local blood bank and get a promotional code, you can use this promotional code whenever you lose a level! One Word: Brilliant!
Agency: Timetobreakdance
Country: Unknown
Ever gave blood to the local blood bank? We usually don't! So how do you encourage the masses to get up and donate? Your video game :) Red Cross is teaming up with all major video games. Donate blood at your local blood bank and get a promotional code, you can use this promotional code whenever you lose a level! One Word: Brilliant!
Bounty: Let the spills begin
Company: Bounty
Agency: Publicis
Country: USA
We see a lot of Olympic themed ads passing the last few days and this is definitely one of the best. Get your inspiration from this one young athletes!
Agency: Publicis
Country: USA
We see a lot of Olympic themed ads passing the last few days and this is definitely one of the best. Get your inspiration from this one young athletes!
Labels:
Ads,
advertising,
Banners,
Bounty,
Campaign,
commercial,
Olympic Games,
Publicis,
USA,
Videos,
Viral
It’s My City: Using Army in Outdoor
Company: Its my city
Agency: Red Pepper, Yekaterinaburg
Country: Russia
In Russia the streets aren’t always that safe, people often have to fight to go where they want to go. The local magazine It’s My City thought of a way to make people aware of this problem. They took over the media spaces on the street when the Russian Army was rehearsing their Victory Day Parade. The banners that were set up got a lot of media attention, and apparently the percentage of fights dropped by 75% afterwards.
Agency: Red Pepper, Yekaterinaburg
Country: Russia
In Russia the streets aren’t always that safe, people often have to fight to go where they want to go. The local magazine It’s My City thought of a way to make people aware of this problem. They took over the media spaces on the street when the Russian Army was rehearsing their Victory Day Parade. The banners that were set up got a lot of media attention, and apparently the percentage of fights dropped by 75% afterwards.
Labels:
Ads,
advertising,
Army,
Banners,
Quality,
Russia,
TV,
Videos,
Viral,
Yekaterinaburg
New York Pizza! Damn F****ING Shameless, you call this qulaity?
Company: New York Pizza
Agency: Selmore
County: The Netherlands
I found this Advert quiet amusing. I'm posting this not because I admire the agencies work but because I disagree with the message. The two adverts released focus on quality of Tomato and Flour! For a brand of Pizza they could have done much better!
Agency: Selmore
County: The Netherlands
I found this Advert quiet amusing. I'm posting this not because I admire the agencies work but because I disagree with the message. The two adverts released focus on quality of Tomato and Flour! For a brand of Pizza they could have done much better!
Labels:
Ads,
advertising,
Delicious,
Netherlands,
New York Pizza,
Pizza,
Quality,
Tasty,
TV
ALS Foundation: I have already died
Company: ALS Foundation
Agency: Publicis, Amsterdam
Country: The Netherlands
Powerful & Brilliant! Publicis amsterdam took advertising for a non-profit organization to the next level. This campaign is definitely unique in its kind and will surely create a lot of buzz. The voice of people with the deadly muscle disease ALS is represented in a series of commercials, print, billboard and bannering campaigns. The special thing about this campaign is that it won’t be released until the person in the ad has deceased. A very powerful approach which will definitely turn some heads.
Agency: Publicis, Amsterdam
Country: The Netherlands
Powerful & Brilliant! Publicis amsterdam took advertising for a non-profit organization to the next level. This campaign is definitely unique in its kind and will surely create a lot of buzz. The voice of people with the deadly muscle disease ALS is represented in a series of commercials, print, billboard and bannering campaigns. The special thing about this campaign is that it won’t be released until the person in the ad has deceased. A very powerful approach which will definitely turn some heads.
Labels:
Ads,
advertising,
ALS,
Foundation,
Netherlands,
Publicis,
TV,
Videos,
Viral
Tuesday, July 3, 2012
The Top 10 Marketing And Advertising Viral Videos From June 2012
Every single day, there are millions of new videos added to Youtube, meaning that it can be hard to find and keep up with the best content. I'll try and share some of the best marketing and advertising videos on my blog on a weekly basis.
So sit back and enjoy this series of viral videos from June 2012 which will hopefully give you lots of inspiration to go off and make your own versions in July.
Coca Cola Stop Motion Video
Coke created this campaign in South America that used post it notes and stop motion to capture their usual happy message. I can only imagine how long this video actually took to make given the painstaking detail involved.
Vodafone 100,000 Facebook Likes
At Vodafone Ireland they recently reached 100,000 Facebook fans and 20,000 Twitter followers. So they decided to say 'Thank You' to their followers by this video.
NAB Honesty Shouldn't Go Unrewarded
After seeing so many Australians demonstrating their honesty, the NAB bank thought it would say thanks in the biggest way possible. Watch what happened, and the measures it took to recognise and reward Australians for seemingly small acts of honesty.
Hilarious Condom Advert Speeds Women Up – Slows Men Down
Condom adverts have a habit of being tacky and not that smart, but this new release from Durex has a laugh about men and women’s orgasms and highlights their new product which aims to bring both partners to a climax at the exact same time. A bold claim from a simple condom, but one that will get lots of attention and we just love this simple but smart advert.
The Miami Dolphins Cheerleaders “Call Me Maybe”
Making a video that gets millions of views on Youtube is a pretty tricky thing to do, but something tells me that this one from the Miami Dolphin cheerleaders is a sure fire hit. They’ve combined the “Call Me Maybe” meme with girls in swim suits in a beautiful location. Can’t see it getting less than 10 million views myself.
HUGE 14 Foot Vending Machine Gives Out Free Surf Boards And Bikes
A 14 foot vending machine, aimed at promoting tourism in British Columbia, gave out presents including bikes, surf boards and canoes to passersby in San Fransisco as part of a marketing campaign. This has to be one of the largest vending machines ever created, and it certainly gets the point across about what a great place it is to visit.
Stunning Basketball Dunk Captured In New Nike Advert
Nike has always been brilliant when it comes to marketing basketball, and their latest advert captures one of the best dunks of all time. It’s all to do with helping launch their new iPhone app, which links up with your shoes to measure the height and speed of your dunk.
Brilliant Mercedes Golf Trick World Record Shot
In an effort to create a video that will get tons of coverage, Mercedes enlisted a professional golf player, an ex-Formula 1 driver, an extremely fast car and a Guinness World record attempt. It is a unique piece of content that’s made for sharing.
New Mini Advert For Olympics – The Britalian Job
The Italian Job is one of the best movies ever made and even though it was butchered in a remake, there is a new version out in the form of an advert for MINI cars that is getting some serious attention. This is more like a short film than an advert and it all links back to the upcoming London Olympics.
Monday, July 2, 2012
Coca-Cola: Toe Tappy
Funny song for Coca-Cola featuring Knucklehead, Carmen Electra and Perez Hilton based on a commercial made by Coca-Cola in May. The ‘Make it Possible’ campaign from Coke Zero is to call out to everyone passionate about dance to create the next hype global dance move.
Company: Coca-Cola
Agency: Ogilvy & Mather, Paris
Country: France
FedEx Ad: AAAAA Auto Repir
With customized supply chain solutions, including fast global shipping, FedEx can give your business an edge.
Labels:
Ads,
advertising,
FedEx,
Shipping,
Solutions,
Supply Chain
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