Tuesday, January 7, 2014
Tuesday, December 31, 2013
Google Zeitgeist | Here's to 2013
Google Zeitgeist | Discover what the world searched for this beautiful video :)
Wednesday, December 18, 2013
Monday, December 16, 2013
Tuesday, May 21, 2013
Wednesday, March 20, 2013
Jaguar: Desire
One man. One job. But in the desert, nothing is simple. Watch the full trailer for ‘Desire’, created in collaboration with Ridley Scott Associates for the all-new Jaguar F-TYPE – starring Golden Globe winner Damian Lewis, Shannyn Sossamon, Jordi Mollà, and music by BRIT award winner Lana Del Rey.
Emart Sunny Sale: 3D Shadow QR Code
Here is a very smart use of QR codes from Korea, a region known for it’s high levels of traction with this technology. This campaign from Emart, one of the largest retailers in Korea, needed to increase sales during lunchtime.
Emart introduced “The Sunny Sale” which involved a three-dimensional QR code that was placed across the city and could only be scanned during the hours of 12 and 1 each day, due to the sunlight casting a shadow to complete the QR code. Anybody who did scan the code was given a special discount code with 25% off that could be redeemed in store or through their mobile e commerce site. Emart have seen a great increase in sales during the lunchtime period and have doubled the number of locations for this promotion. This is a very smart way to effectively use technology to drive sales.
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